Sports, Entertainment and Marketing Insights

26 May 2006

In this edition of the Sports, Entertainment & Marketing Insights, we look at the recent announcement that guidelines will be developed for the use of adware by online marketers and website operators.

Keeping adware under control

By Philippa Hore.

Two industry bodies have announced that they will work together to develop national guidelines for the use of adware, but it is not clear when the guidelines will be released or what form they will take.
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