Sports, Entertainment and Marketing Insights

01 November 2004

In this edition of the Sports, Entertainment & Marketing Insights, we look at what can happen when a business makes unsubstantiated claims that its products have environmental benefits.

ACCC mulches "green" claims

By Philippa Hore.

Philippa Hore looks at the outcome of the ACCC's investigation into claims made by air conditioner importer and distributor Daikin that its products had environmental benefits.

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